The wait for Shah Rukh Khan's fans has finally come to an end. His new action film, 'King,' has officially been announced. The film is being directed by Siddharth Anand. Find out how much the theatrical rights for 'King' were sold for—and who acquired them—ahead of its release.

**How ​​Much Were the Theatrical Rights for 'King' Sold For?**
According to a report by *Siasat*, the company Pen Marudhar has acquired the theatrical distribution rights for the film 'King' across all of India. The company purchased the theatrical rights for the 'King' movie for a staggering ₹250 crore. This marks one of the biggest theatrical deals of the year. Several major production houses—including Jio Studios, Yash Raj Films, and Dharma Productions—were also reportedly bidding for the film's domestic television and digital rights.

**Previous Acquisitions: Theatrical Rights for Several of Shah Rukh's Films**
Pen Marudhar has previously distributed several of Shah Rukh Khan's films, such as 'Jawan,' 'Dunki,' 'Zero,' and many others. The film 'King' is being produced on a budget of approximately ₹400 crore. It will feature Shah Rukh Khan and Deepika Padukone reuniting on screen once again. Suhana Khan also plays a pivotal role in the film. Before this project, Deepika and Shah Rukh were seen together in the film 'Pathaan.' Furthermore, the duo has appeared together in numerous other films over the years.

**Box Office Clash Coinciding with 'King's' Release**
Shah Rukh Khan's film 'King' is scheduled for a Christmas 2026 release—specifically on December 24, 2026. This release window coincides with the arrival of several major Hollywood blockbusters, including 'Avengers: Doomsday,' 'Dune 3,' and 'Jumanji 3.' With so many films hitting theaters simultaneously, the intense competition is expected to have a significant impact on the box office performance of each of these films.

**The Star Cast of 'King'**
Shah Rukh Khan is all set to take the big screen by storm with his new film, 'King.' Alongside Shah Rukh Khan, the film is expected to feature a star-studded ensemble cast that may include Deepika Padukone, Rani Mukerji, Abhishek Bachchan, Suhana Khan, Anil Kapoor, Abhay Verma, and Arshad Warsi.

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