Dry Holi: Why is Gen-Z loving 'Dry Holi'? Here are 4 key reasons behind this new trend...

Holi is a festival of colors, gulal (coloured powder), fun, and joy. With changing times, the way Holi is celebrated is also changing. While people used to play Holi with water-filled squirt guns, balloons, and colors, the new generation, known as Gen-ji, prefers dry Holi. Why are Gen-jis adopting dry Holi over water Holi? Let's explore some of the reasons behind it.

Consideration of Water
Water wastage is rampant during Holi. Therefore, the thought of saving water is a major reason for playing dry Holi. They believe that wasting water for the joy of the festival is not right. By celebrating Holi with dry gulal, we can save both the environment and water.

Skin and Hair Care
Gen-jis pay great attention to skin and hair care. Wet and chemical Holi colors often cause allergies, rashes, and hair damage. Therefore, Gen-jis prefer dry Holi and consider it safer to use organic gulal. The color of gulal doesn't stick to the face and comes off easily. However, chemical colors pose a risk of skin damage.

The Hassle of Cleaning

Gen-G prefers simple and clean celebrations. We play wet Holi, but afterward, colors are visible everywhere, from the walls of the house to the clothes. This increases the cleaning work significantly. Playing dry Holi reduces dirt and the hassle of cleaning.

The Impact of Social Media
Social media is a major reason for the growing trend of dry Holi among Gen-G. Gen-G is the first to adopt every new trend. Light gulal on white clothes, Holi with flowers, or themed parties all make dry Holi even more trendy. Furthermore, there is a huge craze for reels and photos, which are considered excellent for aesthetic looks.

PC Social Media